Holocene, a noun for the definition of the geological epoch that we are currently living and standing on.   A whole new stratum and world were formed after the horrible ice age. 

As the same meaning we named to our brand, Holocene outdoors devotes to create a new and easy outdoor lifestyle, a simple and straightforward style.  There ain't no too many decorations because we need you to look at the beautiful things where it's happening nearby, nothing is complicated since the precious time is supposed to be spent on relaxing and enjoyment. ​ Get rid of hustle then start a no planned trip to your next free time, we hope there is a brand new life meaning you can find from the natural creation.